Dominic Prabhu, CEO & Co-Founder, Pappaya LITE

Dominic Prabhu is a versatile and dynamic professional, offering solid experience in developing innovative strategies that improve quality and delivery of services as well as enhance department efficiencies amidst fast-paced working environments.  He has worked with IBM, Dell & Accenture before becoming an entrepreneur. He has studied Mechanical Branch from Hindustan College of Engineering. He has demonstrated a strong track record of streamlining organizational processes and procedures, building strong teams, and leading staff toward maximum potential. He possesses adeptness in on-time delivery of projects, ensuring compliance with all quality and safety specifications.


If there is one industry that has embraced itself to come out stronger since the surge of COVID, it is edtech.

As per IBEF, India has turned into the second biggest E-Learning market after the US and is relied upon to develop from the present $2bn market size to barely short of $12bn by 2026.

Edtech, as an industry, has been developing for a considerable length of time, however the pandemic acted like an enhancement. Twitter India has seen a 270 percent hike in edtech discussions starting around 2019 flagging clients’ desire to embrace education through technology. With more than 65% of the country’s population under 35, the edtech business was given an enormous test of exploring how to assemble and execute courses or projects that take care of all age groups and all necessities of schooling.

The interest for edtech kept growing because of the rising likelihood of the internet. As indicated by Statista, India has added over 125m new web clients from 2019, with an incredible 761m individuals approaching the web in 2021. Despite these organic market difficulties and amazing open doors, Edtech brands began to utilize the web not just as a way to feature their items and administrations yet in addition, but also to address difficulties guardians and students had to face.

Edtech organizations figured it out very well that web-based education was new and appeared to be hard to adapt at such a quick speed. They needed to guarantee students and guardians that they could move toward this technological shift with certainty and not worry. Parents have had a great deal to explore since the pandemic, making it even more vital for them to know that these materials online can convey sway. These organizations needed to, as it were, become experts and counselors to guardians. Many edtech companies aced this with correspondence (education) that was basic, immediate and compelling. Their mission guaranteed guardians that they could rapidly get what was being offered and how they needed to guarantee that their children’s learning didn’t stop.

Also, after the pandemic began, the mass adoption of edtech institutions resulted in the shifting of education system online. Through edtech, schools have been offered free innovation to assist with their digitalization endeavors. While the top notch non-public schools took special care of the working class of India, getting reasonable tuition/fees based schools confronted difficulties in holding students and getting the incomes from guardians whose own lives and jobs have been affected by COVID. Edtech organizations excellently discovered methods of cross-financing and tracking down earning potential to continue to offer education to various types of schools and instructive foundations.

Edtech companies have been working to retain the interest of students. Making educational programs accessible along with content suppliers’ guarantee to make the content intriguing has been a plus. Unique abilities for educational plan improvement and appraisals are expected for online substance. It will require working in teams to persuade and advance self-learning.


It is essential to take note that the public authority assumed a critical part in normalizing on the web instruction with a large number of free E-Learning stages by the Ministry of HRD. This gave tremendous certainty to guardians and students to trust in edtech. On similar lines, edtech lessens hindrances to instruction regardless of the student’s monetary status or area. It intends to make a level battleground and reveals insight into valuable open doors for individuals all over the country. That by itself should be an immense marker of accomplishment for edtech as an industry.

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