Prateek Shukla, CEO and Founder, Masai School

Prateek Shukla is a serial entrepreneur whose first startup was home-rental platform Grabhouse (backed by Sequoia Capital, Kalaari Capital, India Quotient) that was acquired by Quikr in an all-stock deal. After the acquisition, Prateek spent some time in the real-estate industry as a Business Head for Quikr and Head of Marketing and Business Strategy for SPR Highliving.


As global economies recover from the pandemic, companies have tweaked their business models to adjust to the “new normal”. Hence, hiring trends are dynamic and evolving as per business requirements.

As we move to the third year of the pandemic—coupled with the Great Resignation, which is spurring employers to get aggressive on attracting talent—what’s ahead for benefits strategies? The short answer: A lot.

In the past year and a half, the HR space has adapted to consistent change from the shift to remote work to unexpected hiring surges. As a result this has created new challenges and opportunities for innovations. In response, tech companies in the HR space have been hyper-focused on crafting new capabilities while making sure the processes are more efficient, streamlined and optimized.

Skills take precedence

The pace of innovation has increased tremendously owing to the changing demands of the industry over the last two years. Technology has aided businesses to not only sustain but also thrive in this new world order.  As the digital skills gap accelerates, reskilling will become a priority for everyone worldwide. In the coming years , core digital skills will be as important as reading and writing.

Additionally, there is no dearth of job roles in programming  and software development, these roles continue to be lucrative. India has even made coding mandatory for all students of 6th grade and above. It has high career growth potential in India right now and the tech sector is hungry for skilled programmers across industries. That being said, Python, GO Coding Language and MERN are some up and coming programming languages that prospective employees must skill themselves with

Ability to adapt will be a huge focus

The pandemic has undoubtedly propelled broad adoption of digital advancement in almost every aspect of the business. With a hybrid model of work expected to continue,. online meetings on platforms like Zoom will remain as a common place post the pandemic. Most companies who are hiring, like ours, are using this as our medium of communication for interviews and external meetings since it is a lot more efficient in many ways. So, the workforce needs to adapt to this development. While technical skills are crucial, inculcating the right skills to communicate with stakeholders and peers in a business, specifically on virtual mediums is also equally important.

In the coming months, increased emphasis will be placed on relevant skills & domain experience for the vacant positions than degree. With a mix of remote & hybrid work cultures, employers will be looking for candidates that are result-oriented and have exceptions…

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