Prof. (Dr.) Daviender Narang, Professor and Director, Jaipuria Institute of Management, Ghaziabad

A thorough management professional, Prof. (Dr.) Daviender Narang is working as a Professor and Director at Jaipuria Institute of Management, Ghaziabad. He has a rich experience of 22 years in the field of academics and management, especially in the best business and management institutes of India and abroad. He has experience of establishing successful management business schools. He has worked on a World Bank-supported project on capacity-building in Ethiopia for two years. He holds two post-graduate degrees in Business Economics and Finance & Control. He has a Ph.D in Economics and his contribution to research focuses on banking efficiency in India. 


Career is the most prominent aspect of a human being. Students have to struggle a lot when it comes to make a decision regarding a suitable career. A right choice of career paves way to a successful life. In other words, once the career is decided in a constructive way, it shapes one’s life in the best possible way. However, while making a decision about career more specifically for pursuing a management career, a student gets influenced by numerous factors. They can be choice of a specialization, college, ranking of a college, good placement, teaching pedagogy, financial affordability, communication convenience, placement status and so on. 

In reality, it is being observed that students are oblivious of the crucial career decisions. They are making hasty decision when it comes to make a career choice. Students are getting influenced by several unimportant factors which becomes crucial for taking a wrong step. 

Some of the most common factors that influence the career choice of a management student, which often sway them from making the correct choice are discussed as follows. 

Family Background

Many students opt for MBA course when it comes to pursue their family business. While coming from a business background, it is required for the students to become adequately qualified so that s/he can run the business smoothly. In a family of business background, parents very often express a desire that their son or daughter should pursue a  business degree, a professional management course, so that they can run the business competently. 

Parental Pressure

Parental expectation plays a major role behind making a career choice. Students often give in to their parents’ pressure while making a choice of specialization, course.  Most of the students from business families are seen choosing a course on accountancy,  commerce  or management course. 

Academic Background

In India, students generally tend to be more oriented towards a formal degree. They pursue graduation followed by MBA degree which they thing would be a suitable career choice to become an employable candidate. This practice of determining one’s interest field based on one time exam performance has often led to a wrong career decision.


Getting job ready is also one of the prominent factor while deciding a management career. Management course gives various exposure to students. It makes them skillful which help them to shape their personality, their career.  So getting a good placement is  an important motivation driver for students in their Career Planning.

Rank of college

Deciding on a rank of an institution, of a good college which provides hands on experience to students plays a major role. A student checks on details of a college, ranking of a college while making a decision. The skills, abilities, exposures that an institution provide helps a student while making a career choice. 

Job security 

Job security is another factor that can influence the student’s career choices.Students try to find out a better placement status of an institution, campus placement facilities. 

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