Editorial Team

A unique online session on “Entrepreneurship Development & Dream Fulfillment Program by Oriflame” was organized for PGDM students of IMS Ghaziabad on January 12, 2022. The session was conceptualized by the Corporate Development and Excellence Centre (CDEC) of the institute under the leadership of Director, Dr. Urvashi Makkar to provide its students a meaningful platform to venture on their entrepreneurial journey.

The Expert Resource Speaker for the session was Mr. Frederic Sebastian Widell, VP and Head of South Asia and Managing Director- India, Oriflame. He apprised the inquisitive students on the Entrepreneurship & Dream Fulfillment Program offered by Oriflame. Various prospects of working with Oriflame and becoming an official brand partner of the organization were also discussed with them.

In her Inaugural Address, Dr. Urvashi Makkar highlighted that the current VUCA environment sparked by the ongoing pandemic has contributed as a catalyst for launching of numerous entrepreneurial ventures in almost all spheres of business. According to her, though there is no readymade recipe for being successful as an entrepreneur, yet if an individual takes initiative, exhibits risk taking ability and is able to assess the next step that needs to be taken depending upon the prevailing market scenario ahead of the competitor, then he is on the right track of entrepreneurial success. Coordinated by Ms. Vaani Gandha, the interactive session helped the young minds to explore building their Business, Brand and Identity in collaboration with Oriflame.

Related Articles