Codeyoung, a Bangalore based startup dedicated to introducing Coding to K12 students, has been able to generate massive traction by achieving an annualised revenue of $1M in the short span of just 14 months. Founded by IIT- Delhi alumni Shailendra Dhakad and Rupika Taneja, Codeyoung is on a mission to develop cognitive skills and creative thinking among children through coding. The ed-tech startup offers coding courses to K12 students between 5-16 years of age across 5 countries.
Codeyoung raised two rounds of funding led by US-based VC firm Guild Capital to date and, due to their recent success, has been receiving strong interest from multiple VC firms for the next round of funding. Codeyoung has been able to generate massive traction by engaging over 25,000 students from five countries, including India, UAE, Australia, Malaysia, and the US.
What differentiates Codeyoung from other players in the sector is its focus on teacher quality, academics and peer learning. A hallmark of the program is the collaborative approach to learning as a team rather than one-to-one interaction with the teacher, a crucial skill required by the next generation of entrepreneurs & technologists. Fanning the curiosity of young, inquisitive minds is the cornerstone of Codeyoung’s mission, and something that the platform aims to achieve in its community.
Codeyoung was born out of the two founders’ deep desire to make education more fun and contextual for school students across the world. While working at their respective jobs, they realized how much they learned only on the job. They agreed that school is indeed a great time to introduce kids to skills that involve creative thinking and problem solving because that is what is required to thrive irrespective of their profession. It also tackles the fact that kids spend a lot of time on screens for passive entertainment. However, they can actively engage with computers and create different products to express their creativity.
Codeyoung has created 11 years-long well-researched learning paths for kids. Codeyoung’s curriculum extends beyond the drag & drop environment & equips kids with the skills to create industry-standard programs on popular languages like Python and Java. Having an NPS of 70, customer repeat rate of 60% and demo conversion of 40%, Codeyoung aims to grow to reach $10 M in annualised revenues by the end of the year 2021. The team will use the next round of funding to fuel the growth and develop one of a kind coding learning experience platform named ‘Sandbox’.